by You might have heard about the modern and the latest SEO techniques that are used to rank our website but do you know how the SU was in the early days how people used to rank their websites and the techniques that are used for the ranking today we will be discussing the evolution of SEO how the past techniques are used how Present is used and how the future of SEO will be.
The Early Days of SEO
In the early days people used to do keyword stuffing in website articles and arch engines would just consider the keyword percentage in the article and you would get a higher rank in the search results they would also use meta tags which are heavily reliable in keyword stuffing to rank the website and for the on-page SEO, the focus on elements like keywords in the title keywords in the headers and keywords density in the article so the basic search engines like Yahoo simply rain this website based on keywords.
The Rise of Google
In the 1990s there was a rise of Google introduced money ranking factors such as page rank which evaluates the quality and quantity of backlinks and considered backlinks ranking factor so that they can easily determine the page authority from there the link-building strategy was introduced
The Current State of SEO
At present, there are money ranking factors that Google uses to make sure that the user query is solved as soon as possible so they introduced e a t expertise authoritativeness and worthiness and other ranking factors that Google uses such as AI and machine learning to learn the intent of the user And on the basic of all these Google ranks a website which is useful to the uses.
The Future of SEO
Google has already started to integrate AI in search results to deliver personalized and accurate results to user queries and the future of SEO will be voice search we have to make sure that our website is optimized for voice search and User experience will play the biggest role in ranking the website.
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